Count On Coffey
Back to Issue 3, 2024Get what you pay for
As consumers, we expect the companies we do business with to take exceptional care of our needs. Expect no less from your organization's healthcare marketing agency.
Here are some crucial factors to consider in evaluating their commitment to customer service.
Effective communication is the vital core of customer service. An agency that recognizes this will:
- Respond promptly to your requests.
- Initiate regular check-ins aimed at better understanding your organization, anticipating your needs and sharing useful insights.
- Provide timely and consistent progress updates to keep you well-informed every step of the way.
Personalized project management: You are best served by having an agency assign a dedicated manager to your project or account. Having a single point of contact simplifies communication, streamlines the process, reduces misunderstandings and mistakes, and facilitates personalized and attentive service.
Real-time support and reliable access: When questions or issues arise, you need to know you can count on getting immediate assistance. This help should be readily available via multiple avenues—including phone, email and chat—to meet your unique communication preferences.
Robust reference resources: A well-equipped agency will give your team tools to make informed decisions and manage aspects of your marketing strategy independently.
Transparent ticket system: Best practice is that an agency using a ticket system follows up after closing a ticket, letting you know what the issue was and how it was resolved.
Adaptability: In an ever-evolving healthcare landscape, your marketing strategy must stay flexible—and your agency must respond to your organization's changing needs. An agency that is quick to recognize and adjust as trends emerge and challenges arise is essential for your long-term success.
References and client testimonials: Request references or explore client testimonials related to an agency's customer service. Understanding the experiences of other healthcare organizations can provide valuable insights into how the agency collaborates with clients, handles challenges and delivers on its promise of customer care.
Focusing on these important considerations will help you find a healthcare marketing agency with whom you can build a positive relationship and a successful partnership.
How Coffey cares for clients
Our clients consistently report receiving outstanding customer service from Coffey
They value direct access to skilled professionals who respond to their needs reliably and quickly. They praise our hassle-free processes, our timely delivery and our comprehensive reference resources, including a knowledge-base library, training materials and FAQs. They appreciate that our communication is proactive, timely and relevant.
Count on Coffey for a customer service experience that exceeds your expectations.
But don't take our word for it Verified client reviews posted at MarTech.Health give us a five-star rating overall and five stars in content marketing, web development, licensed health content, print publications, and content management system (CMS) software and selection.
"Great to work with."
"Their support team is fast and reliable."
"The team at Coffey listens and responds to our needs and unique requirements with professionalism and efficiency."
"Nothing short of stellar."
"They exceeded our expectations in getting the site built with a short deadline for go-live."
"They are quick and efficient and able to accommodate all requests we have."
"They made the transition from our previous web vendor to them extremely easy."
"Their follow-up is consistent and timely."
"Their CMS is user-friendly."
Categories: Customer service
Coffey's clients say it best
Read their five-star reviews and reach out to experience the Coffey difference.