Engage expectant parents
Direct expectant parents to your services and promote your facility as their primary resource for prenatal and infant care. The Pregnancy e-newsletter provides weekly information about the stages of pregnancy, from conception to postpartum care.
The e-newsletter includes:
- Timely information. Send subscribers a weekly e-newsletter featuring information relating to their specific stage of pregnancy.
- Service links. Easily add links to each e-newsletter directing readers to services, classes and physicians.
- Baby updates. Provide your readers with information about how babies develop throughout the course of pregnancy. Subscribers enter their due date so that each week's e-newsletter relates to their own baby’s development.
- Engaging feature stories. Inform and educate with a wide range of feature stories. Topics include coping with morning sickness and heartburn and what to expect during and after labor.
- Helpful interactive tools. Engage readers with interactive tools that help them plan for and understand childbirth. Each e-newsletter includes links to tools such as a due-date calculator, a shopping list, stages-of-pregnancy infographics and a printable list of items to pack for the hospital.
To keep new parents involved after their baby's birth, encourage them to sign up for the New Parent e-newsletter.
